Seth's Blog [Marketing]

Every monster has a big shadow
That's what makes it a monster. In fact, when you...
A few books for summer reading
Paco Underhill on women and retail. Nancy Lublin on learning...
The power of sync
100 people doing something at the same time has far...
Here comes the paperback Kindle... as promised
The wifi Kindle, $139. Drop the first digit and you're...
It's (always) too soon to know for sure
The cost of being first is higher than it's ever...
The problem with unlimited
If you work out on a weight machine that has...
Getting unstuck: solving the perfect problem
The only problems you have left are the perfect ones....
15% changes everything
When a newspaper loses 15% of its readers or 15%...
Running away vs. running toward
Every brand, every organization and every individual is either running...
But who will speak for the trees?
Defenders of the status quo at newspapers, book publishers and...

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